SevenRooms alternatives for UK restaurants
SevenRooms is an enterprise guest-data platform, so the venues searching for an alternative are usually finding it oversized rather than under-featured: quote-only pricing, an annual contract, and a CRM that needs someone with time to run it. Here is the rest of the UK field.
Who publishes this: NomNom, one of the systems listed below. We have put ourselves in the same grid as everyone else rather than at the flattering end of a rigged table, and where a competitor does something better than us we have left that in.
The alternatives at a glance
| System | Headline price | Per-cover commission | Contract | Diner marketplace |
| NomNom | £29.99 a month, everything included | No | None — rolling monthly | No |
| OpenTable | Quote only in the UK | Yes — a fee on every cover booked through its network | 12 months, auto-renewing (estimated) | Yes — one of the largest |
| ResDiary | Quote only | No on bookings — but 1.2% on deposits and payments, and 3% on gift vouchers | Annual by default, 90 days' notice | Yes — Dish Cult |
| TheFork | Quote only | Yes — on marketplace covers only | Not stated | Yes — one of the largest in Europe |
| Sugarvine | £75 + VAT a month (or £799 + VAT a year) | No | 12 months | Yes — the Sugarvine dining guide |
| resOS | Free up to 25 bookings a month, then roughly £38–£105 a month | No | Rolling monthly | No |
What you would be leaving
Closer to a guest CRM than a booking widget: automated tagging, rich guest profiles, targeted marketing, loyalty and feedback loops. No marketplace and no per-cover fee, but it is enterprise-priced, quote-only and on an annual contract, and it is aimed at upscale groups and multi-site operators rather than a single independent site.
The options in detail
NomNom
One plan, one published price, everything in: commission-free booking on your own branded page, Stripe deposits and card holds, SMS reminders, an allergy-aware guest database, gift vouchers, multiple venues and unlimited devices. No contract, no setup fee, 14-day free trial. The honest gap is discovery: there is no diner marketplace.
NomNom vs SevenRooms, side by side
OpenTable
The big marketplace name, with genuine discovery reach. The model is a subscription plus a fee for every cover that arrives through OpenTable itself; bookings you take on your own site are not charged per cover. The UK site shows "Contact us for pricing" on both its Core and Pro plans, so there is no published pound figure.
OpenTable vs SevenRooms, side by side
ResDiary
Established, operations-led and group-friendly, built around table management, yield rules and floor flow. Genuinely commission-free on bookings, but the price is quote-only, payments carry a surcharge, and several capabilities other systems bundle (SMS, pre-orders, events, vouchers) are paid add-ons.
ResDiary vs SevenRooms, side by side
TheFork
Europe's big diner marketplace, now being acquired by American Express. The subscription is quote-only and marketplace covers carry a commission; bookings through your own website or widget are commission-free.
Sugarvine
A UK flat-fee system that bundles a listing on the Sugarvine consumer dining guide. Commission-free on a 12-month contract; it notes a 1.5% handling fee on Stripe deposits.
resOS
Transparent and self-serve, with a real free tier and every feature included on each paid tier except SMS. Priced in euros and dollars, so the pound figure moves with exchange rates.
So which should you pick?
If the guest CRM is the reason you bought SevenRooms, nothing on this list replaces it like-for-like — ResDiary comes closest on operations depth, and everything else is a booking system with a guest database attached. If you are mostly using it as a diary and paying enterprise rates for that, almost any of the flat-fee options will do the job for less.
Try NomNom free for 14 days
No card, no setup fee and no sales call — and your existing bookings and guest history can be imported so you are not starting from an empty diary. See how it works.
Common questions
What are some alternatives to SevenRooms?
ResDiary is the closest on operational depth and is also commission-free. OpenTable and TheFork add a large diner marketplace but charge per cover on network bookings. Sugarvine, resOS and NomNom are the flat-fee options, and the only three that publish a price you can read without contacting sales.
Is there a cheaper alternative to SevenRooms?
Almost certainly. SevenRooms is quote-only and pitched at upscale groups, with third-party estimates starting around $499 a month per venue on an annual contract. Sugarvine at £75 + VAT, NomNom at £29.99 and resOS's free tier are all substantially less, with the trade-off that none of them match its CRM and marketing automation.
Which SevenRooms alternative has the best guest data?
ResDiary is the strongest of the remaining options for guest records and operational reporting. Be realistic about the gap though: SevenRooms' automated tagging, segmentation and campaign tooling is the product itself, and the flat-fee systems treat the guest database as a supporting feature.
Keep reading
- All booking system comparisons
- Restaurant booking system pricing compared (seven systems)
- Switching booking system without the stress
Prices and features were accurate to the best of our knowledge on 11 August 2026, summarised from each vendor's own published information and from third-party trackers. Where a vendor does not publish pricing we say so rather than quoting an estimate as though it were a list price. Booking system pricing changes often — always confirm the current figure with the vendor before you sign anything.